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Glo Deepens 15-year Sponsorship of Ofala, Marks 25th Anniversary of Obi Achebe’s Reign

Globacom, Nigeria’s indigenous telecommunications company, has reaffirmed its commitment to preserving, promoting and projecting Nigeria’s cultural heritage, as it joins the people of Onitsha in celebrating the 2026 Ofala Festival of His Majesty, Nnaemeka Alfred Achebe, CFR, mni, Obi of Onitsha.

The telecommunications giant is Official Sponsor of Ofala 2026, sustaining a relationship with the historic festival that has endured for over 15 years. The partnership reflects Globacom’s conviction that culture is not merely an inheritance from the past, but a living patrimony through which communities preserve identity, transmit values and renew their place in civilisation.

The 2026 festival, marking the 25th Ofala of the reign of the Obi of Onitsha, is themed “Igba Mbo, Iga N’Iru – Strive and Advance | From Resilience to Progress.” The theme captures the spirit of Ndi Onicha, whose history is defined by resilience, enterprise, adaptation and determination to advance.

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A senior management representative of Globacom said the Company’s continued association with Ofala reflects a philosophy that places culture alongside connectivity as instruments of national development.

“For Globacom, Ofala is far more than an annual cultural celebration. It is a living expression of identity, continuity and collective aspiration. Our sustained partnership with this magnificent institution reflects our belief that preserving heritage and advancing society are not competing imperatives; they are mutually reinforcing pillars of a progressive nation. This is the spirit of Never Settle for Less: to honour what is worthy, while continually striving for something greater.”

Ofala has evolved from a sacred rite of royal renewal into a platform for cultural affirmation, community engagement and collective progress.

For Globacom, therefore, supporting Ofala transcends conventional sponsorship. It represents corporate citizenship and cultural stewardship—an investment in the memory, meaning and continuity of a people.

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Globacom recognises that preserving tradition safeguards the intellectual and spiritual architecture upon which the future is built. Its association with Ofala is rooted in a broader aspiration: to harness the transformative power of connectivity to bridge generations and cultures, while helping Nigeria’s heritage reach wider audiences at home and across the world.

The 2026 programme presents sacred rites, artistic expression, youth participation, community service and royal ceremony.

Highlights include the Obi’s sacred period of seclusion and ceremonial emergence; the Medical, Health and Wellbeing Community Outreach; the international Oreze Art Exhibition; the Youth Carnival; and the climax of Iru Ofala and Azu Ofala.

The representative added:
“The theme, ‘From Resilience to Progress’, resonates profoundly with the Globacom philosophy. We see in the story of Ofala the same spirit of resilience, reinvention and forward movement that has characterised our own journey of connecting Nigerians and democratising access to telecommunications.

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Never Settle for Less is, for us, a philosophy of progress: to respect the foundations upon which we stand, while seeking to broaden possibilities, deepen impact and move the nation forward. We are proud to support a cultural institution that honours its roots while engaging the future.”

These initiatives demonstrate the possibilities that emerge when tradition is not frozen in time, but allowed to breathe, evolve and speak meaningfully to succeeding generations.

The Company’s support also resonates with the festival’s philosophy of advancement. Just as Ofala draws strength from its ancestral foundations while looking towards tomorrow, Globacom has consistently championed the democratisation of telecommunications, innovation and digital inclusion, connecting Nigerians to opportunities beyond circumstance.

Globacom therefore regards Ofala not simply as an annual celebration, but as a living cathedral of memory and aspiration—where the authority of the throne, the wisdom of the ancestors, the vitality of the people and the promise of the future converge.

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As Ofala 2026 proclaims, “From resilience we have come. To progress, we now advance.”

Globacom is proud to stand with the Obi of Onitsha, the Ofala Steering Committee and Ndi Onicha in ensuring that this expression of Igbo heritage continues to resonate beyond Onitsha, across Nigeria and the global cultural stage.

Globacom: Connecting People. Preserving Heritage. Advancing the Future.

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